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Welcome to your launch navigation system

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TECH STACK:

💸 👀 ⬇️

📱👀⬇️

✏️👀⬇️

🕵️‍♀️ 👀⬇️

THE LAUNCH MAP:

📍 PHASE 1: Before You Announce Anything (8 weeks to go)

📍 PHASE 2: The Build-Up (6 weeks to go)

📍 PHASE 3: The Pre-Launch (4 weeks to go)

📍 PHASE 4: Cart Open (typically 7–10 days)

📍 PHASE 5: Cart Close (final 48 hrs)

📍 PHASE 6: Post-Launch Glow

OTHER FREE RESOURCES:

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PLAYLIST:

https://open.spotify.com/playlist/7rwokvf8cJNNmxamt6XGIl?si=8z18jSVRRWeTRdoEp1QapA

ENERGY CHECK:

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🌧️ Low Energy Day?

Just post one sentence, mentioning your offer. Little and often still makes a difference!

⚡ High Energy Day?

Turn on the camera. Share your face. Go live or voice note your thoughts. Let your audience see your creative energy!

☁️ Cloudy Brain Day?

Don’t overthink. Reshare your best content or post a reminder of your waitlist.

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WHAT NEXT?

Launch Like a Creator. Convert Better than Ever.

Your highest converting launch in 8 weeks or less.

The group program that will have your next launch feeling like your most confident, creative, sales-generating era yet.

Luminous Launching teaches creative service providers who launch, how to have their highest converting launch in 8 weeks or less, when they finally begin to 'Launch Like a Creator'

I’m Rachel, and I’m obsessed with you hitting your sales goals.

FIND ME ON: INSTA | THREADS | WEBSITE

I’m also obsessed with Buffy the Vampire Slayer (an old faithful) and Romantacy fiction (a new discovery), but that’s for another time.

From over a decade of business ownership in what can definitely be described as a wiggly old career journey, I’ve learned a thing or two about selling online. Over the past few years, I’ve welcomed thousands of participants into my offers through the power of a creative launch and sales process.

Another thing I’m obsessed with? Creativity. As someone who trained in set design, started out in business as a wedding stylist, and then spent 5 years specialising in creative marketing: selling is genuinely where my creativity thrives the most. From creating frankly excessive launch welcome charts (aka full paper installations in my London flat), to nerding out on sales psychology, I love it all.